Dear Candidate,
We have urgent opening with one of the European based leading MNC.
Position: SEO Manager
Joining location: Hyderabad
Notice period: 2 Months (Max)
Job responsibilities:
• Work with Head Of SEO and Content to hire, manage, and train a team of SEO specialist and executives.
• Create a skill road map for training SEO executives.
• Foster mentorship to SEO specialist and ensure they do the same for SEO executives
• Create strategy for each brand and ensure SEO roadmap execution.
• Plan, schedule and track individual brand SEO campaigns within the overall account. Ensure delivery by SEO Specialist and SEO executives.
• Set up best practice process and standardisation.
• Ensure team uses latest SEO stack and technical infrastructure.
• Negative SEO - Identify attacks and provide solutions
• Technical on page audits – analysis, recommendations and implementations
• Off page auditing – link reviews and strategy input
• Competitor Analysis – on and off page, keyword mapping.
• Analysis – crawling, duplication and organisation of content
• Testing – proposals from own research for internal review
• Present monthly and quarterly progress reports to Client Services Director and Head of SEO (including Campaign wrap-ups reports – traffic, link, ranking and revenue analysis/ Calculation of ROI)
• CRO & UX – understanding of methods, tools and implementation.
• Liaise with brand managers and communicate strategy with weekly updates on delivery of targets.
• Collaborate with Paid Media, Online Partnerships, CRM, Analytics, Technical team and brand teams to deliver success for our ever increasing portfolio of international brands.
• Management Skills - ability to manage team in SEO Directors absence
Knowledge/Skills
• Confidence to liaise with globally located marketing directors and brand managers.
• Confidence to operate with limited direction and to deliver consistently.
• The ability to remain calm under pressure and deal diplomatically with stakeholders
• Well-developed interpersonal skills
• Exceptionable crisis SEO management skills
• Advanced HTML for SEO – writing and reading
• Understanding of core web technologies, such as, PHP, .NET, CSS, JavaScript.
• Hands on knowledge of Google Analytics or other Web Analytics packages.
• Proven knowledge of the various Google’s algorithms changes, penalisations and new procedures.
• Proficent in use of the main SEO tools, Screamingfrog, Searchmetrics, Moz, Majestic SEO, Ahref, Linkdex
• Knowledge of coding.
• Excellent standard of written and verbal English
• Ability to write a full technical audit & strategy
• Advanced Excel skills – ability to manipulate large data sets
Experience
• Demonstrable Senior SEO and commercial experience
• Experience of large budget SEO management with targets in agency and previous companies.
• Lead or set up SEO team of more than 5 people.
• Team management experience of more than 3 years.
• Prefer experience in lead generation industries such as insurance, mortgage, real estate, banking, credit card, classifieds or gambling, travel, ecommerce etc.
• Experience in selling product in multiple territories with multi lingual sites.
• Experience in migrating SEO processes.
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